Nat Baldwin
Former corporate leader turned coach, helping high-achievers create meaningful success
Why I Do This Work
I've spent 15+ years in high-stakes corporate environments - from qualifying as a lawyer at an international firm to leading complex IP transactions and valuations as Director. I achieved external success, earned recognition in the TRI 250 Hall of Fame, and guided strategic transactions involving household names like Thomas Cook, Monarch Airlines, Bolton Wanderers FC, Blackpool FC, TM Lewin, MFI, Land of Leather, British Ceramic Tile, Bank Fashion, Poundworld, and many others.
Yet like many high-achievers, I sometimes questioned whether there was more to professional and personal life. That tension between achievement and authentic fulfilment - at work and beyond - is exactly what I help my clients navigate.
The Corporate Reality
Success came with a personal cost that many high-performers recognise - the constant pressure to perform, the difficulty switching off, and the gradual disconnect from what truly mattered. I was effective and driven, but operating in a way that wasn't sustainable long-term.
The tell-tale signs were there: the inability to truly relax, responding to life purely through logic rather than allowing feelings into the equation, and the physical manifestations of chronic stress. I didn't initially connect these dots - I was too focused on covering every base and managing every risk.
The Turning Point
I took a step back to reassess what sustainable success really meant. Through coaching and strategic reflection, I learned to leverage my natural strengths, recognise patterns that enhanced versus depleted my performance, and make intentional choices about optimising my professional impact.
This wasn't about abandoning ambition - it was about channeling it more effectively. I stepped back to gain perspective, optimised my approach to high performance, and relocated to the Scottish Highlands to create an environment that amplifies rather than undermines professional excellence.
What I Bring to Your Coaching
Corporate Credibility: Qualified lawyer, former Director, and TRI 250 Hall of Fame inductee with 15+ years leading high-stakes transactions and valuations for household names including Thomas Cook, Monarch Airlines, Blackpool FC, Bolton Wanderers FC, TM Lewin and many more.
Strategic Transition Expertise: Successfully navigated from corporate leadership to purposeful coaching while maintaining professional excellence and financial security.
Mentoring Impact: Volunteer mentor with The King's Trust, helping individuals unlock potential and achieve goals - experience that taught me how powerful it is when people align their authentic strengths with their aspirations.
Proven Methodology: R.E.A.C.T. Framework™ developed from real-world experience helping professionals bridge the gap between external success and internal fulfilment.
My Approach
I keep it real and give you straight answers. I create coaching that's made just for you - your strengths, your values, your goals. Whether you're optimising your current role or exploring new possibilities, we work together to design a professional life that truly fits you.
You don't need to choose between success and authenticity. You can have both - when you learn to lead as yourself while maintaining your professional excellence.
My Core Values
Authenticity, growth, balance, empathy, curiosity, integrity, adventure, connection, creativity, resilience, freedom, kindness, happiness, love, progress, and discipline. These aren't just words - they're the principles that guide my life and coaching practice.
Professional Commitment
I'm currently pursuing ICF Professional Coaching qualification, building on my certified coaching foundation and 15+ years of corporate leadership experience. Your satisfaction is my priority - if our first session doesn't feel like the right fit, there's no financial obligation for that session.